Marketplace image specs
Faire jewelry photo requirements
Size rules for Faire product images: at least 500 px on the shortest side, 2000 px recommended. Every rule below links to Faire’s own page, checked October 5, 2026.
The rules
| Topic | Rule | Status |
|---|---|---|
| Minimum size (product images) | "Product images: Product photos should be square. The minimum size is 500 X 500 pixels." source | Required |
| File types | "Images must be in .jpg or .png format." (product editor). Image size requirements: "all picture files must be in PNG or JPEG format (not HTML)". source | Required |
| Minimum standards (floor when high-quality standards can't be met) | "If you're unable to meet high-quality image standards, you need to ensure your product images on Faire meet our minimum standards: Number of images per product: At least 1 image; Resolution: 500 x 500 pixels; Content: Main product shot; Overlays: No watermarks; Composition: Clearly display the product." source | Required |
| Image required to save or publish | The "Required Fields" for saving a product include "Product image". Bulk Uploader: "You must attach at least 1 image to all products with a Product Status of 'Active'. Any 'Active' products with 0 images will be rejected. You can upload 'Draft' products without images." source | Required |
| Number of images (bulk upload cap per option) | "You can import up to 4 images for each option of your product. The leftmost image will be the one shown when that product option is selected." To add several image URLs, put "a space in between each URL". Only public URLs are accepted, and "Each URL must link to a single image." source | Required |
| Image order / featured (hero) image | "The first image in your listing is always the product's featured image. Any additional images can be of product details, variations, or packaging." Change the order by drag and drop. In bulk upload: "Make sure the leftmost image in the first row for the product is the one you want to be the hero image." source | Required |
| Watermarks | Minimum standards ("you need to ensure"): "Overlays: No watermarks". New-brand benefits require that "At least 95% of your products do not have any of the following image issues: Low resolution; Watermark; Does not meet our product photography guidelines". source | Required |
| New-brand benefits tied to image quality | To qualify for New Arrivals benefits within the first 14 days: "At least 95% of your products do not have any of the following image issues: Low resolution; Watermark; Does not meet our product photography guidelines". source | Required |
| Photography obligation and Faire's right to edit or reject (Brand Terms) | "You are required and agree to provide high-resolution photographs of your products in accordance with Faire's photography guidelines. Photographs that could reasonably be considered objectionable, profane, indecent, pornographic, harassing, threatening, embarrassing, hateful or otherwise inappropriate are prohibited." "You agree that Faire may adjust, edit or remove Content you submit in order to comply with… source | Required |
| Content accuracy and rights (Brand Terms) | The brand warrants that Content does not infringe IP "or rights of publicity or privacy", and does not "contain inaccurate, misleading, libelous, misleading or otherwise unlawful, abusive, harassing or obscene material". The brand must own the Content or have "all rights, licenses, consents and releases necessary". "You are solely responsible for any Content you provide and its accuracy." The brand must also "not… source | Required |
| Props/models (brand feature image, NOT product listing images) | The brand feature image must "Be high quality (minimum 500 x 500 pixels)", "Be a single image, not a collage of multiple images" and "Not include any words, watermarks, or logos", and "It must fill a 1:1 ratio". Faire advises "Provide visual context (avoid plain white backgrounds)" and "Avoid showing models with direct eye contact". Eye contact is acceptable "When an apparel or accessory product simply can't be… source | Required |
| Cover image (shop-level, not product images) | "Cover photos must be high-resolution (recommended 4400 x 1000 pixels, minimum 1111 x 252 pixels)", and must follow these "required guidelines: No logos or text; No photo collages; No products with inappropriate language; No nudity". source | Required |
| Video | "You may add up to 3 videos for each listing, with each video being no greater than 2 GB." Faire recommends "shooting your video horizontally with a resolution of at least 1920 x 1080p"; the uploader "accepts file sizes up to 2 GB in video formats including MP4, MOV, WMV, and AVI." "Videos will always appear after photos." Checklist: "listings with a video see about a 15–20% lift in conversion." source | Required |
| Onboarding image delivery | "At least one product photo is required. All photos must be labeled by the product name and/or SKU". Paste public URLs or file names into the template. "Do not paste actual images into the template." A zip file, Dropbox, Google Drive or WeTransfer is recommended for folders. source | Required |
| Recommended size (high-quality listing standard) | "To meet high-quality listing standards, we recommend ... Number of images per product: 3+ images; Resolution: 2000 x 2000 pixels". Faire says high-quality listings "drive a 10-25% increase in conversion". source | Recommended |
| Recommended size (photography guidelines / product editor) | Photography guidelines: "Ideal size: Square - 1050 px by 1050 px". The product editor article says: "Recommended image size: 1050 x 1050 pixels." source | Recommended |
| Recommended size (stand-out guide) | "Upload at least 2 professional photos"; "High-resolution: at least 1050 px by 1050 px"; "Square images: if your images aren't already square, you can edit them in the image uploader to avoid harsh borders". source | Recommended |
| Recommended size (listing checklist) | For both the hero image and additional images: "Use high resolution (600x600 pixels or higher)". source | Recommended |
| Aspect ratio / crop | High-quality standard: "Crop: Square crop for non-apparel brands, rectangular crop for apparel brands." Photography guidelines: "These should be cropped into a square ratio for best results on our site"; "Do: Crop your product images into a square format"; "Don't: Rectangle images might look like a mistake". Jewelry is non-apparel, so the square crop applies. source | Recommended |
| Main image background | "Featured images are usually shot on a white background to create a consistent look across your product line." "Do: Go for a white or light-colored background". "Don't: Avoid lifestyle shots or busy backgrounds in your feature image. Save these lifestyle images for complimentary photos on your product page." High-quality standard: "Composition: Clearly display the product on a white or light background".… source | Recommended |
| Product fill / centering | Hero image: "Crop the image with the product centered"; "Zoom in so the product fills the tile"; "if a retailer can't tell what the product is at thumbnail size, it isn't doing its job." Photography guidelines: "Use images with your products at the center." source | Recommended |
| Number of images (recommended) | Recommended counts differ by page. High-quality standard: "3+ images". Stand-out guide: "Upload at least 2 professional photos". Checklist: "Listings with two or more images earn about twice the order volume of listings with a single image". Traffic tips: "add 4 high-quality images or videos per product". Top Shop: "[10 points] Add an average of 3 videos or images per product listing" (images and videos are… source | Recommended |
| Text / logos overlays | High-quality standard: "ensure your images don't have any watermarks or text overlay". Featured image: "Avoiding text or logos: Do not overlay text, watermarks, or logos onto your featured image." Checklist: "Remove any text overlay, watermark, or logo". Listing images only require no watermarks; the other points are part of the recommended high-quality standards. source | Recommended |
| Max file size (images) | No help article reviewed gives a maximum file size for product images. Only video limits are stated ("no greater than 2 GB"). source | Not stated |
AI jewelry photos on Faire: what’s allowed
Faire publishes no rule for or against AI-generated or AI-edited product images. Its Brand Terms ask for high-resolution photos and forbid inaccurate or misleading content, and its listing guidance asks for a featured image that is true to the product's appearance. So an AI-edited jewelry photo is fine on Faire as long as the piece looks the way it does when the retailer unpacks it.
The jewelry photos that do well on Faire start as a real photo of the piece you are selling. From there, AI photo editing does the slow work: it swaps a cluttered table for a clean white or styled background, evens out the lighting, brings back the sparkle in the stones and can show the piece worn on a model. What stays the same is the piece itself, so check that the metal color, stone count and size in the finished image match what the buyer will open.
That is how Hues works. You upload your own product photo, and every image it makes is built from that photo, ready for your Faire listing.
Frequently asked questions
Faire's image size rules: at least 500 px on the shortest side, 2000 px recommended. An aspect ratio of 1:1 (square) is required. See the table above for the source of each rule.
Faire publishes no rule for or against AI-generated or AI-edited product images. Its Brand Terms ask for high-resolution photos and forbid inaccurate or misleading content, and its listing guidance asks for a featured image that is true to the product's appearance. So an AI-edited jewelry photo is fine on Faire as long as the piece looks the way it does when the retailer unpacks it.
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